In order to create the future, we must understand the past.
When treading into a newfound territory, we must become experts. My curious imagination and inquisition guide me to understanding the ins and outs of who I'm designing for, their whole situation, and the "perfect and ideal" world we are striving to create. A person's motivations, desires, and beliefs are the secret key to capturing their hearts and where really create true meaningful value. Researching the then and now is my anchor. I don't rush this.
Experiment like a scientist, reflect like a philosopher.
The world moves fast. People are unpredictable. Present challenges are fuzzy, complex, and uncertain. When things are proven they do not work anymore, I am courageous, adventurous, and not afraid to push boundaries. The moment of enlightenment is feedback from actual users and the decision to abandon old ways that serves no purpose. To find the answers we are looking for, I move fast. Tomorrow is not promised.
We all have the right to choose.
My greatest strength and downfall is my ability to ideate a thousand possible solutions and outcomes. The beautiful and frightening thing about this is I don't know if any of it will work. The reassuring thing is that we have multitude of options to choose from. The act of choice is a desire for freedom. Technology has given us the privilege to choose how we work, live, and play. By using design processes and systems, we can choose to design a future that is responsible, ethical, and mindful.
Design should not happen in a vacuum. It is with grit, experimentation, and the help of others that help me determine which solution is best suited for the most favorable outcome. So, let's pay tribute to those before us, commemorate those who walk alongside us, and let us toast to better solutions for a better world.
